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April 4, 2013
By: TOM BRANNA
Editor
During National Sleep Awareness Week, P&G’s Downy and ZzzQuil joined forces to help consumers create an environment that is conducive for falling asleep. “Downy Infusions Lavender Serenity fabric softener and Downy Unstopables Lush in-wash scent booster are products that help create the perfect sleep atmosphere,” said Carolina Rogoll, Downy’s brand manager. “There are many things within your sleep habits that you cannot control, but the environment should not be one of them.” On March 7, ...
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